SKU: 69240887902

Formula 23 Original Black Tattoo Ink

Sale price$66.02 Regular price$73.35
Save 10%

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 14 - Jul 19

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Formula 23 Original Black Tattoo InkProduct Description Product Description "For the most part, you're only as good as the tools you have available. I considered that when developing this product and fine tuning it to be applied as such." BJ Betts BJ Betts has been a tattoo artist for over 18 years and draws inspiration from the shapes and flourishes found in everyday life. Early in his career, he realized that he was explicitly drawn to the simple yet complex art form of lettering. An

Product Description

Product Description









"For the most part, you're only as good as the tools you have available. I considered that when developing this product and fine-tuning it to be applied as such." - BJ Betts

BJ Betts has been a tattoo artist for over 18 years and draws inspiration from the shapes and flourishes found in everyday life. Early in his career, he realized that he was explicitly drawn to the simple yet complex art form of lettering. An art form that he feels "dissipated over the years" and is just recently being resurrected.


Over the years, Betts noticed that, of all the black tattoo ink products available, no one product met a lettering artist's needs. So he took it upon himself to develop a new and better ink. Once he had a formula that worked and that he would put his name behind, he brought it to the Intenze owner Mario Barth, who is known for his consistency in product innovation and constant attention to detail. With Intenze behind the production, Betts knew that each bottle of Formula 23 would contain a superior product.


So what makes Formula 23 so superior? First, this is a highly fast-running product. It can keep up with a quick hand without feeling like it's running out of gas when you're pulling fast lines. Secondly, it's a highly dense black that breaks down nicely into a perfect gray for any shading. Thus making it a superior lettering ink that performs just as effectively as a standard solid black tattoo ink. Finally, this is an ink that wipes clean so that stencils won't be lost and time won't be wasted removing excess ink.








As far as Betts is concerned, this is the best ink he's ever used. And, it is not just Betts who stands behind the product, Reviews from industry leaders who've tested Formula 23 are excellent, and the request is pouring in by artists such as Tim Hendricks and Shawn Barber, to name a few. Some of the industry best's initial feedback to Betts has been comments like "When can I get more?" and "I need a gallon of this."

BJ Betts and Intenze Products are proud to introduce Formula 23, a genuinely superior black ink.

 


All our pigments are proudly made in the USA in an ISO 9001/2005 and ISO 22716 Facility, ensuring the highest quality standards. We are proud to say that our pigments are vegan and cruelty-free, reflecting our commitment to ethical and sustainable tattooing practices.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 69240887902

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.6 ★★★★★
Based on 2262 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
C
Verified Purchase
Cathy M. Thibodeau
West Palm Beach, US
★★★★★ 5
Easy to use for this old folk!
Style: EcoFetch
If you have a hard time to bend down and throw, this is perfect! It allows you to pick up the ball with little bending over. It also gives much further distance to your throws. Great quality to both the ball and wand.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 5, 2026
P
Verified Purchase
P. Hardilek
Battle Creek, US
★★★★★ 5
Great product and fast shipping
Style: EcoFetch
Great ball launcher and ball. My dog adores it and plays with the ball even when she isn’t fetching. Fast shipping as well!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 26, 2026
C
Verified Purchase
CraZyLeS
Natrona Heights, US
★★★★★ 5
Different colors
Style: EcoFetch
Works well. It is nice it is a different color from all the other Chuckit it balls. Dog loves it. Just wish she would bring it back.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 6, 2026
R
Verified Purchase
Renae Halvorson
Houston, US
★★★★★ 4
Value for your money
Style: EcoFetch
It's definitely different from the one I lost. It's taking me some time how to throw the ball correctly. It's a hit and miss but we are getting there. When I do get a good throw, it really wings it out there.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 17, 2026
W
Verified Purchase
Will Brannies
Massapequa, US
★★★★★ 5
Well worth it
Style: EcoFetch
Works great
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 20, 2026

recommand products